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Mark




Entomophobia





Wine Label Design
2018

Kettle Stitch Bookbinding . Screening Printing . Photography
InDesign . PhotoShop





Entomophobia refers to the fear of insects. The design of the wine label expresses my fear of insects.

At first glance, you may see nothing but a blank canvas. If you take a closer look you will find the word “ENTOMOPHOBIA”, which signifies insects. The use of lines creates visual illusion as if the words are moving. Just like how insects are, they are hiden everywhere and moves around where you may not notice.